What previous winners have to say...
The following are just some of the quotes we've received from our 2007 category winners....
“It’s great for the ego if you win something (we all need a pat on the back from time to time ) and great for staff morale. We get ongoing comments right throughout the year like “oh, you’re the place that won that award “ so it’s not like it’s all over and forgotten within a few weeks."
Trudy McLean – Director Groovy Glasses, Christchurch. Winner Outstanding Customer Service category, Christchurch 2007 TOP SHOP.
"I estimate that winning the Top Shop awards has increased business by 5-10 percent a year. We even got some business from people we met at the awards evening”
Brett Purchase, owner Te A cycles, Te Awamutu. Winner Lifestyle and Fitness category 2006 and 2007 Waikato TOP SHOP.
“Sarah and I just wanted to let you know that since winning the 2007 Top Shop award for Food & Beverage our shop here in Whitford has experienced a fabulous response, not only from our regular customers (some who simply popped into the shop to say how pleased they are for us) but also from a huge number of new visitors to our shop.
November and December trading were bumper months for us well exceeding previous years and we attributed much of that to winning our Top Shop award. We are very proud of that.
Our team were all impressed with the organisation of gala night that created such a successful evening it was really well done:”.
Mavis Griffiths & Sarah Dodson, Prenzel of Whitford, Whittford Village, Auckland, Winner Food and Beverage category, 2007 Auckland TOP SHOP.
"For Christmas Jones, Top Shop is a good way to judge if we are achieving our goals and how other retailers see us.
Thanks to Top Shop a lot of shops come to us for display ideas – that has been extra business for us as we do displays and rentals. Shops coming to us shows that we know what we are doing and it’s nice to have acknowledgement of that."
Mike Jones, owner/manager Christmas Jones, Winner Innovation Excellence in Retail category, Christchurch 2007 TOP SHOP.
"It’s motivational for staff as they know for a period there will be a Top Shop mystery shopper. Everyone makes an extra effort and it is easier to keep that up for the rest of the year.
Top Shop helps remind us of the importance of a positive face-to-face interaction with our customers and having the store looking 100 percent every day."
Mal Cleugh, co-owner Milk- Contemporary Baby Store, Winner Specialty Store category, Christchurch 2007 TOP SHOP.
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